Hey, Watch Encoding! Home

Category

Cost Optimization

1 article

Your Back Catalog Is a Subscription You Keep Paying For

Your Back Catalog Is a Subscription You Keep Paying For

Most VOD libraries are encoded with set-and-forget ladder profiles, so simple talking-head content and high-motion footage get billed as if they need the same bitrate. Per-title and content-aware encoding can cut storage and egress without touching the viewer experience — if you prioritize the re-encodes correctly.